0
General

Telkom Kenya to keep Orange brand for 18 months

Wednesday 6 July 2016 | 14:33 CET | News
Telkom Kenya will retain the rights to use the Orange brand for eighteen months under the sale agreement signed with Helios Investment Partners, but the company said there are plans to rebrand the company. Business Daily reported that CEO Aldo Mareuse said the consumer brand name will change, but the timing of the brand change will be communicated in due time.

Thank you for visiting Telecompaper

We hope you've enjoyed your free articles. Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.

Subscriptions

Already registered?



Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Categories: General
Companies: AccessKenya / Comium / France Telecom / Orange / Safaricom / Telkom Kenya
Countries: Kenya
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Related

Telkom Kenya appoints new CFO

Published 09 Nov 2016 08:16 CET | Kenya
Telkom Kenya has appointed Sundararaman Pattabiraman as its Chief Finance Officer. Pattabiraman joins Telkom Kenya from ...

Telkom Kenya overhauls mobile data bundles

Published 22 Sep 2016 11:07 CET | Kenya
Telkom Kenya (Orange) has reviewed its data offers for its pre-paid Internet on Mobile and Internet Everywhere (modem) customers. ...

Telkom Kenya says OTT services are denting revenue

Published 14 Sep 2016 10:10 CET | Kenya
Telkom Kenya has cried foul over increased use of social media by mobile phone customers, saying the trend is eating into its ...

Orange Kenya brings out Kaduda Smart

Published 11 Jul 2016 11:17 CET | Kenya
Orange Kenya has expanded its mobile phone portfolio with the launch of the own-brand Kaduda Smart. It runs on Android OS v5.1 ...

Ex-AccessKenya executive to head Telkom unit

Published 30 Jun 2016 08:42 CET | Kenya
Telkom Kenya has hired outgoing AccessKenya deputy CEO Kris Senanu to head its enterprise division. According to Business Daily, ...

Telkom Kenya reorganizes into 4 divisions

Published 15 Jun 2016 08:33 CET | Kenya
Telkom Kenya has reorganised its structure into four business divisions: Mobile, Fixed, Wholesale and Real Estate. Under the ...

Helios names Mareuse as new Orange Kenya CEO

Published 14 Jun 2016 08:58 CET | Kenya
Helios Investment Partners, the new majority shareholders of Orange Kenya has appointed former Orascom executive Aldo Mareuse as ...

Orange Kenya says will not rebrand despite sale conclusion

Published 14 Jun 2016 08:45 CET | Kenya
Orange Kenya will not rebrand, at least for now, following the sale of a majority stake to Helios. The Treasury said the new ...

Orange completes the sale of Orange Kenya to Helios

Published 13 Jun 2016 11:09 CET | Kenya
France's Orange has completed the sale of its entire 70 percent stake in Orange Kenya to private equity firm Helios ...

Kenyan government to increase stake in Orange to 40%

Published 10 Jun 2016 13:52 CET | Kenya
The Kenyan government plans to increase its stake in Orange Kenya from the current 30 percent to 40 percent, Capital FM reported. ...