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Ten percent of US Millennials quit traditional TV

Monday 16 November 2015 | 14:17 CET | News
Broadcast TV viewership in the US is waning generationally, according to a recent survey the New York Times presented at the International News Media Association's Audience Summit in Las Vegas. The study found that among Millennials, 10 percent said they watched no TV, 24 percent mostly online video, 19 percent the two equally, and 46 percent mostly TV. Among Generation Xers, 8 percent watch no TV, 12 percent mostly online video, 15 percent equally and 65 percent mostly TV. Among Baby Boomers, the proportions are respectively, 3 percent, 7 percent, 12 percent and 76 percent. Some 25 percent

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Categories: Broadcast & Satellite / Internet
Countries: United States
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