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UK daily media time peaks, mobile share to overtake TV

Tuesday 1 May 2018 | 09:25 CET | News
The amount of time spent each day with media is expected to plateau in the UK this year, but people will spend more of that time with digital media, according to eMarketer's latest forecast. The market researcher expects UK adults to spend an average of 9 hours, 23 minutes each day watching, streaming, reading and listening to media this year. This is the first year of flat growth since eMarketer started tracking time spent with media in the UK. 

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Categories: General
Countries: United Kingdom
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