Press Release

Dutch multiplay revenues grow to more than EUR 1 billion in Q2

Houten, The Netherlands, 16 September 2016 - The market for multi-play telecom subscriptions in the Netherlands is now worth over EUR 1 billion per quarter and is growing steadily, according to the latest research by Telecompaper. Revenue generated from multiplay subscriptions rose 4.5 percent year-on-year in the second quarter to 2016, as more broadband households sign up for multiplay services and move from triple-play to quad-play subscription.

Telecompaper’s quarterly Dutch Consumer Multiplay Market report shows that the number of households with quad-play subscriptions, including both fixed and mobile services, grew to 830,000 at the end of June 2016. More than 12 percent of all broadband subscriptions were part of quad-play plans at the end of Q2, up from 7.6 percent a year earlier.

The greater number of quad-play subscribers is also leading to an increase in associated revenues. The 4P revenues increased to 18 percent of all multiplay revenues in the market, from 12 percent a year ago.

While quad-play is growing, the majority of households are still on triple-play subscriptions, with almost 3.9 million households in the Netherlands combining three services (fixed or mobile) at one provider. The number of triple-play households is decreasing slowly as more households select quad-play.

The report also shows that the share of households with dual-play plans is falling, after peaking in the fourth quarter of 2014. At the same time, the combination broadband and fixed telephony is becoming less common, in favour of more subscriptions combining broadband and TV or mobile telephony.

KPN is the largest quad-play provider, with a market share of 86.5 percent, and number two Ziggo follows at a distance with almost 11 percent. On the triple-play market, Ziggo is the largest provider with 62.4 percent of subscriptions, followed by KPN at 26.5 percent. The remaining 11.1 percent is divided among Caiw, M7, Tele2, Delta and Vodafone.

About the report

Dual-, triple- and quad-plays are commonplace these days in the Netherlands. To help better understand this market segment, Telecompaper publishes the quarterly report Dutch Consumer Multiplay Market. The report gives a comprehensive overview of the Dutch multi-play market. It includes analysis of subscriber numbers for various types of multi-play with broadband as the main component at the eight largest providers on the Dutch market. In addition, the report offers an analysis of service revenues from the various multiplays and market shares for the eight providers. The report is available for EUR 2,500.


Telecompaper is a respected, independent market researcher and news agency focusing on the national and international Technology, Media and Telecom (TMT) sector. Telecompaper provides its customers with information, insight, analysis and news. National and international businesses, organisations and government bodies use our information to make decisions across all organisational levels and to help develop their policies. For more information, please visit our website at www.telecompaper.com.


Kamiel Albrecht
Phone: +31 30 6349600
Email: kamiel@telecompaper.com

Categories: FixedMobile
Countries: Netherlands