Tablet use during holidays

Chart, published: November 2012
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This chart shows if Dutch consumers (15-65 yrs) who own a tablet are planning to take the device along on their next holiday, and if so, for what reason. Data is from July 2012 (n=600).
The reasons why people will bring their tablet on their next holiday are also shown for the age groups 15-19, 20-29, 30-39, 40-49 and 50-64.
The chart shows the answer to the question: "Are you bringing your tablet with you on your next holiday? If so, for what reason?" Answers included 'No', 'Yes, because …' and 'don't know'. There are three figures in this chart. In the first figure we show the split between yes, no and don't know. The 'yes, because…' answers are described in figure 2 (in total) and 3 (per age-category). People could choose from the following answers: 'Banking', 'Email', 'Look for tourist information', 'Navigation', 'Online cook book', 'Online weather forecasts', 'Read books', 'Read news', 'Social networking', 'To play games/gaming', 'To save photos/videos on', 'Other reasons'


Research Type Survey
Published 28 Nov 2012
Pages 1
File Type PDF
Size 374kb
Geographic Scope    Netherlands
Editions Mobile
Topics Market research / news, Consumer devices/equipment, Wireless, Research

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€ 295

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