0
Internet

Flingo, Innovid partner for Smart TV advertising

Friday 18 January 2013 | 20:33 CET | News
Publisher of Smart TV apps, Flingo has announced a partnership with pioneering video technology platform, Innovid to offer advertisers pre-roll video ads on Smart TVs. Innovid's iRoll transforms video units into interactive experiences and offers a full suite of formats and advanced features. By bringing iRoll formats to Samba, Flingo's interactive TV platform, marketers now have the ability to turn the traditional TV advertising experience into a two-dimensional communication that rewards consumer attention. Innovid's iRoll formats allow marketers to insert interactive elements in video, facilitating immersive exploration of brands and products and authentic assessment o consumer interest. Samba enables advertisers to build a direct relationship with viewer and present additional information and targeted offers directly to the TV itself or any other device synchronised with the TV.

Categories: Broadcast & Satellite / Internet
Companies: Flingo
Countries: World
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.






Decreasing voice revenue in the Netherlands
Netherlands  |  2014 Q1

Calendar   /   Industry Events

24 Jul Mobistar Q2 2014
24 Jul Nokia Q2 2014
24 Jul Riverbed Technology Q2 2014
24 Jul NXP Semiconductors Q2 2014
24 Jul Verisign Q2 2014
24 Jul Ooredoo Q2 2014
24 Jul Sequans Q2 2014
24 Jul Baidu Q2 2014
24 Jul CSR Q2 2014
24 Jul Freescale Semiconductor Q2 2014
24 Jul RFMD fiscal Q1
24 Jul Adva Optical Networking Q2 2014
24 Jul LG Electronics Q2 2014
24 Jul Netgear Q2 2014
24 Jul Amazon Q2 2014
24 Jul Brightcove Q2 2014
24 Jul Ingram Micro Q2 2014
25 Jul Orange Poland Q2 2014
25 Jul NTT Docomo fiscal Q1
25 Jul Vodafone Q1 FY2014/15
25 Jul BSkyB fiscal Q4
28 Jul EE Q2 2014
28 Jul Gigoptix Q2 2014
28 Jul Ceragon Networks Q2 2014
28 Jul Sohu.com Q2 2014
28 Jul Meru Networks Q2 2014
29 Jul Internap Q2 2014
29 Jul AudioCodes Q2 2014
29 Jul Level 3 Q2 2014
29 Jul Digital Realty Q2 2014
::: More Calendar Items