Hulu cuts Plus subscription price

US online TV service Hulu has cut the price for its Plus subscription to USD 7.99 per month from USD 9.99. The service first announced in July is now available to all customers and no longer in the preview period. In addition to PCs and laptops, Hulu Plus is available on devices that have an installed base of over 50 million, with the Roku platform the latest addition. All PlayStation 3 owners with a PlayStation Network account, which is free, can download the Hulu Plus application. In the months to come, Hulu Plus will be coming to internet-connected Vizio, LG Electronics, and Panasonic Blu-ray players and HDTVs; TiVo Premiere DVRs; the Xbox 360; and Western Digital's WD TV Live Hub Media Center and WD TV Live Plus Network Media Player. Over the next week, updates to the Samsung, PlayStation 3, and Apple iPad, iPhone, and iPod touch Hulu Plus apps will be available, bringing a variety of bug fixes and feature and performance enhancements. Hulu also announced a number of promotional offers, including a one-week free trial to Hulu Plus for all new subscribers, a credit for one week of Hulu Plus toward the next month's subscription for customers who joined during the preview period, two free weeks of Hulu Plus for both current subscribers and friends they invite, 11 weeks (USD 20 worth) of free Hulu Plus with the purchase of a Sony Bravia connected TV or Blu-ray player through the end of January and one free month of Hulu Plus with the purchase of a Roku device.