Vodafone Italia starts ad campaign with Bruce Willis

News Wireless Italy 9 JUL 2015
Vodafone Italia starts ad campaign with Bruce Willis
Vodafone Italia announced the start a of a new TV ad campaign featuring actor Bruce Willis. The 45-second clip started airing on major TV channels 08 July and features a romantic interest showing Willis how to find a song he likes on Spotify. The ad focuses on Vodafone's 4G network and its Vodafone Summer Card offer with 6GB and Spotify premium for three months or 15 GB and Spotify premium for a year. The campaign was developed by Team Red of WPP. 

Categories:

Mobile

Companies:

Vodafone Italia,  Spotify

Countries:

Italy

Tags:

Data services, Digital Music, Marketing - Branding

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