0
Mobile & Wireless

Worldwide media tablet shipments decline in Q1 - study

Thursday 3 May 2012 | 13:02 CET | News
A steep drop in shipments of Android-based tablets offset a strong quarter from Apple and caused the media tablet market to miss projections for the first quarter of 2012, according to a study by IDC. Total worldwide media tablet shipments for the quarter reached 17.4 million units in Q1, 1.2 million units below IDC's projection for the quarter. While the research predicted a sharp seasonal slowdown of -34 percent from the previous quarter's 28.2 million units, the actual decline was slightly steeper at -38.4 percent. The total still represents a year-over-year growth rate of 120 percent, up from 7.9 million units in the first quarter of 2011. Apple shipped 11.8 million iPads during the quarter, down from 15.4 million units in the fourth quarter of 2011, and grew its worldwide share from 54.7 percent in Q4 2011 to 68 percent in Q1 2012. Amazon, which stormed into the market in Q4 2011 to grab second place with 16.8 percent of the market on shipment of 4.8 million units, saw its share decline significantly in the first quarter to over 4 percent, falling to third place as a result. Samsung took advantage of Amazon's weakness to regain the number two position while Lenovo vaulted into the number four spot, followed by Barnes & Noble at number five. Although total Android shipments were down sharply in Q1 2012, companies such as Samsung and Lenovo are beginning to gain traction in the market with their latest generation of Android products. The impact that Microsoft Windows 8- and Windows RT-based tablets, which are widely expected to ship into the market by the fourth quarter, will have on the overall tablet market is yet to be determined. Pricing on the new Windows tablets hasn't been announced, and that will be a critical factor when it comes to winning over consumers. Consumer reception to the new OS and the success of integration with traditional Windows systems will also be critical.


Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Categories: Mobile & Wireless
Companies: Amazon / Apple / Barnes & Noble / Lenovo / Microsoft / Samsung / Sharp
Countries: World
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.






+2%
Triple play market grows almost 2% in Q3
Netherlands  |  2015 Q3

Calendar   /   Industry Events

11 Feb Nokia Q4 2015
11 Feb Nextgentel Q4 2015
11 Feb Verisign Q4 2015
11 Feb FireEye Q4 2015
11 Feb Pandora Q4 2015
11 Feb Groupon Q4 2015
11 Feb Telecom Italia Q4 2015
11 Feb Infinera Q4 2015
11 Feb Brightcove Q4 2015
11 Feb Vonage Q4 2015
11 Feb Redknee Solutions fiscal Q1
11 Feb Turk Telekom Q4 2015
11 Feb Qualcomm analyst meeting
12 Feb Kabel Deutschland fiscal Q3
15 Feb Orange Poland Q4 2015
15 Feb Cisco Live Berlin 2016
16 Feb Harmonic Q4 2015
16 Feb Rackspace Q4 2015
16 Feb Ceragon Networks Q4 2015
16 Feb StarHub Q4 2015
16 Feb Orange Q4 2015
16 Feb Sonus Networks Q4 2015
16 Feb Container World
17 Feb Vimpelcom Q4 2015
17 Feb Eutelsat fiscal H1
17 Feb EarthLink Q4 2015
17 Feb Radcom Q4 2015
17 Feb Gilat Satellite Networks Q4 2015
17 Feb Nvidia fiscal Q4
17 Feb Net Insight Q4 2015
::: More Calendar Items