Arrow selects Genband NUViA as flagship multimedia offering

Developer of multimedia and cloud communications services, Genband has announced that Arrow Electronics has selected Genband NUViA as its flagship cloud offering within its Arrow S3 business, which provides unified communications, voice and data technology and network security. Genband's secure multimedia communications cloud services enable Arrow S3 to offer HD voice, video, multimedia messaging, mobility, conferencing, Web collaboration, desktop clients, and fixed mobile convergence as a service for small, medium and large enterprise customers. Arrow S3 will market the Genband cloud service under the SynapS3 ucCloud brand. Powered by Genband Experius services, Genband NUViA enables channel partners to accelerate the commercial delivery of multimedia communications applications with minimal upfront capital expenses. Arrow S3 is a Platinum Partner in Genband's recently fortified Partner Advantage Programme, which provides enterprise resellers with advanced training, co-op marketing funds, sales, support and additional benefits. In addition to marketing NUViA under the SynapS3 ucCloud brand, Arrow S3 will also offer Genband's suite of on-premises enterprise services, which include the Experius Application Server and Quantix SBC. Genband will showcase is enterprise services portfolio at the Enterprise Connect Conference & Exhibition in Orlando, Florida, 18-21 March.