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TELEWEST TO DROP SEGA CHANNEL AFTER PROBLEMS

Monday 17 November 1997 | 00:00 CET | News
Telewest (UK), cable operator, plans to drop the Sega Channel, interactive computer games channel, at end-1997, after experiencing customer complaints, high churn, and technical difficulties. The Sega Channel was launched around June 1996 in the US by TCI, major Telewest shareholder, Sega and Time Warner, but has failed to attract a significant subscriber base in the UK or Europe. The system targets 16-bit console users, and has suffered due to the current popularity of 32-bit consoles. Sega has an estimated installed base of 224k units for its 32-bit Sega Saturn console in the UK. The Sega Channel is carried in Europe by Enico (Netherlands), cable operator, and TKS, Deutsche Telekom subsidiary, with both having experienced problems. Both firms will hold onto the channel while acquisition talks between Sega Channel and E-on, Internet content provider, take place. If a deal is successfully negotiated, interactive content for games other than the Sega Megadrive could be offered.

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Categories: General
Countries: United Kingdom
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