Vodafone UK launches new ad campaign for TV service
Vodafone UK is launching a new advertising campaign for the Vodafone TV service, featuring brand ambassador Roman Kemp. The 'Welcome to Smarter TV' campaign is the first campaign for Vodafone TV in the UK, launching on 04 November across TV, radio, social, cinema, display, OOH, BVOD and YouTube, with tailored versions for HBO Max and Netflix. The Vodafone TV service launched in October, offering access to over 150 streamed live channels, apps such as Netflix and HBO Max, music and over 300 games from GBP 17