ChatGPT again leads growth in gen AI app usage in South Korea
ChatGPT recorded the largest user growth among generative AI applications in South Korea over the past year, based on monthly active user data, according to Wiseapp Retail. The analysis, which covers Android and iOS smartphone users, found that ChatGPT added 12.37 million users year-on-year as of March 2026. Google Gemini followed with an increase of 7.18 million users, while Claude and Grok AI each recorded growth of 1.34 million users. Perplexity saw an increase of 700,000 users over the same period.