Apple to start iPhone trade-in scheme at shops - report

Friday 7 June 2013 | 09:14 CET | News
Apple is starting an iPhone trade-in programme this month aimed at getting users to upgrade to the iPhone 5 and turn in older models, people with knowledge of the plans told Bloomberg. Apple has teamed up with distributor Brightstar to run the scheme; Brightstar also handles trade-ins for AT&T and T-Mobile USA, as well as other carriers and device makers. The scheme is expected to provide a boost to Apple's sales growth, which has been slowing in recent quarters. AT&T currently offers as much as USD 200 for working iPhone 4s and 4Ss, which could let some customers buy an entry-level iPhone 5

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Categories: Mobile & Wireless
Companies: Apple / Brightstar / T-Mobile USA
Countries: World
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