
Swedish cable operator Com Hem introduced a free upgrade to 50 Mbps for customers who currently have a lower broadband speed. The company has also reduced the overall price level for most of its offering. Com Hem launched a new broadband portfolio as part of its strategy to deliver high-speed broadband to the majority of households and businesses in Sweden.
All customers will be able to take advantage of an upgrade to 50 Mbps, with no change to their monthly fee. Prices for new subscribers have also been reduced by up to 15 percent for all speeds across the offering. More than half of Com Hem's new customers opt for broadband speeds above 100 Mbps. The new prices and speed will be effective as of 27 August.