Isis to launch m-commerce service in Salt Lake City in 2012

Nieuws Mobiel Verenigde Staten 5 APR 2011
Isis to launch m-commerce service in Salt Lake City in 2012
Mobile payments joint venture Isis will pilot the Isis mobile commerce program in Salt Lake City in early- to mid-2012. Isis has also entered into an agreement with Utah Transit Authority (UTA) to make the entire UTA transit system Isis-enabled, marking the deployment of Isis as the first commercially available mobile transportation fare payment program in the US. Additionally, Isis is investing in the necessary infrastructure to enable mobile commerce on a nationwide basis and will be available to all merchants, banks, payment networks and mobile carriers. Isis focuses on bringing mobile commerce to Salt Lake City using mobile phones to make POS purchases through the use of NFC technology. The Isis system will enable consumers to pay, redeem coupons and store merchant loyalty cards, directly from their mobile phones. The Isis mobile payment program will roll out in 2012, enabling customers to use their Isis-enabled mobile phones to make point-of-sale purchases at retailers across the Salt Lake City area and on UTA transportation.

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e-Payment, Consumer, Research

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