Ooyala has raised USD 35 million in new capital to aggressively standardise digital video experiences provided by multi-service operators (MSO's) and TV programmers worldwide on the Ooyala video streaming, monetisation and discovery platform. Telstra Applications and Ventures Group, a subsidiary of Australian telecommunications provider Telstra, led the Series E round, with prior investors Sierra Ventures, Rembrandt Venture Partners, and CID Group participating in addition to other strategic investors. Additionally, Telstra and Ooyala are working on a commercial agreement that, once finalised, will mean Telstra will also become a major Ooyala customer and reseller, deploying Ooyala software, analytics, and service offerings throughout Australia.
