
Orange to promote Google Mobile App on Signature phones

Orange announced an agreement to bring Google Mobile App to its customers across Europe. The multi-year agreement will give Orange customers one-click access to Google Mobile App via the Orange homescreen. The application provides enhanced search features and access to the Orange mobile portal and other familiar Google products and services. Orange plans to launch Google Mobile App across its footprint in a phased approach and will deliver it across a large range of Orange Signature phones. Initially, Orange will give customers instant access to Google Search from the homescreen on Signature Android handsets, alongside other services such as Orange TV. In the UK and France, Google mobile search results will also include relevant content from Orange's own mobile portal, combining results from both partners for the first time. From October, the Orange Signature Android handset series, including the LG Eve (France, Spain), HTC Tattoo (France, UK, Spain) and HTC Hero (France) will also feature specially designed services such as the Orange Email Wizard, which lets users set up and use their chosen mobile e-mail services, including Google Mail. Google Mobile App will later be made available across a wider range of Orange Signature devices operating on Symbian S60, RIM and Windows Mobile. On these platforms the application will include links to services such as the Orange mobile portal, Google News, Google Maps and Google Mail. The Google Mobile App search experience has been tailored to combine Orange's own mobile search results, so relevant content exclusively available to Orange customers – such as Ligue1 football news in France – is readily available alongside independent internet content.
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