
Started in 2012 as part of a new crop of mobile providers who won spectrum in Israel, Golan quickly built up a substantial customer base using the all-in type offers perfected by Golan and Niel at French operator Iliad (Free). Golan Telecom has a network roaming agreement with Cellcom, which has also expressed interest in acquiring the company. In June, Golan Telecom said it was approaching 800,000 customers. Pelephone has about 2.5 million customers.