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Broadband

Roku starts 'Roku Originals' brand after Quibi acquisition

Wednesday 21 April 2021 | 21:07 CET | News
Roku plans to rebrand the catalogue it acquired from Quibi in January to Roku Originals. The content will then be launched on the free and ad-supported Roku Channel. Roku Originals will also be the brand name for future original programming on The Roku Channel, for viewers in the US, UK and Canada. Additional details on the launch of Roku Originals will be shared in May.

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Categories: Broadcast & Satellite / Internet
Companies: Amazon / Roku / Samsung
Countries: Canada / United Kingdom / United States
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