Si.mobil to be rebranded A1 in 2017

News Wireless Slovenia 28 NOV 2016
Si.mobil to be rebranded A1 in 2017
The Slovenian subsidiary of Telekom Austria is changing its brand name from Si.mobil to A1. The rebranding will be gradually implemented in 2017, across the company's fixed and mobile activities, Si.mobil announced. 

This is the first of the Telekom Austria Group subsidiaries in central Europe to adopt the brand name of the Austrian parent company. The new name for Si.mobil follows its expansion into the fixed market earlier this year after the takeover of ISP Amis. 

Categories:

Mobile

Companies:

A1,  Si.mobil,  Telekom Austria Group

Countries:

Slovenia

Tags:

Marketing - Branding

Related Articles

SLOVENIA 12 APR 2017

Telekom Austria completes Si.mobil rebranding to A1

Telekom Austria has rebranded its Slovenian subsidiary Si.mobil to A1. The rebranding applies to the overall market presence in Slovenia.

SLOVENIA 1 FEB 2017

Si.mobil gets approval to use name A1 Slovenija

The Slovenian government has adopted a decision authorizing mobile operator Si.mobil to change its name to A1 Slovenija, reports news agency Sta. One of the biggest Slovenian operators, which operates under the umbrella of Telekom Austria Group, announced the name change last November. A1 is the brand name of Telekom Austria and at the time Si.mobil CEO Dejan Turk explained that "in a globalized world there is no more room for strong local brands".

SLOVENIA 1 FEB 2017

Telekom Austria Q4 revenues in Slovenia fall 14.9%

Telekom Austria reported total revenues of EUR 55.1 million for its operations in Slovenia (Si.mobil and Amis) during the fourth quarter of 2016, compared with EUR 64.8 million a year earlier (-14.9%). Mobile revenues dropped 17.1 percent to EUR 46.4 million, while fixed line and other revenues fell 1.1 percent to EUR 8.8 million. EBITDA dropped 55.9 percent to EUR 10.1 million, giving an EBITDA margin of 18.3 percent.

SLOVENIA 10 JAN 2017

Si.mobil to increase price of mobile packages in February

Slovenia's second largest mobile operator Si.mobil will increase the monthly subscription for some old packages by EUR 1, reports Sta. Existing users have 30 days from the notice of the change to end their subscription and withdraw without penalty from their contract, if they do not agree to the proposed changes

AUSTRIA 6 DEC 2016

A1 expands A1 Net Cube tariff line

Austrian operator A1 is enhancing its range of internet services by adding the new A1 Net Cube tariffs XL and Premium, available from 05 December. They offer unlimited data and speeds of up to 150 Mbps for downloads and 50 Mbps for upload. In a promotion until 31 December, customers ordering A1 Net Cube Internet will get a discount of EUR 100 on one of the first invoices. Activation is free.

SLOVENIA 1 DEC 2016

Telekom Austria may extend A1 brand to other markets

Slovenian mobile operator Si.mobil will rebrand to parent company Telekom Austria's A1 brand in 2017 and the rebranding may be implemented in other markets where the company is present, Si.mobil general director Dejan Turk told news agency Sta. He explained that the rebranding has an important synergy effect in the field of advertising, such as when the A1 brand is promoted at international sports events.

SLOVENIA 28 OKT 2016

Telekom Austria results in Slovenia stable in Q3

Telekom Austria reported total revenues of EUR 55 million for its operations in Slovenia (Si.mobil and Amis) during the third quarter of 2016, compared to EUR 54.8 million a year earlier. Mobile revenues rose 1.2 percent to EUR 46.5 million, driven by handset sales, while fixed-line and other revenues fell 3.5 percent to EUR 8.5 million. EBITDA rose 0.8 percent to EUR 16.1 million, giving an EBITDA margin of 29.2 percent. At the end of Q3 the company had 716,600 mobile subscribers, up 2.0 percent from a yea

SLOVENIA 12 SEP 2016

Si.mobil introduces new Svobodni packages

Slovenian mobile operator Si.mobil has introduced the new Svobodni packages, which include LTE network coverage, buying mobile devices over 6, 12, 18 or 24 months and large data franchises. The Svobodni S package costs EUR 19.99 and includes 3 GB, Svobodni M costs EUR 24.99 and includes 8 GB, and Svobodni L costs EUR 39.99 and includes 15 GB. Customers can purchase an additional 250 MB for EUR 1.99. In addition, the Svobodni M package includes 1,000 minutes, 1,000 SMS and 1 GB of data in the EU, while the S

SLOVENIA 29 JUN 2016

Si.mobil to get new organisational structure from July

Slovenian telecommunications operator Si.mobil will have a new organisational structure from July, reports Sta. Within the Telekom Austria Group, the company will still be part of the organisational unit Si.mobil and Vip Mobile, which will continue to be led by CEO Dejan Turk. However, changes will be made at managerial level below the CEO.

SLOVENIA 1 APR 2016

Si.mobil and Amis officially merge into one company

Slovenian operators Si.mobil and Amis have officially merged into one company, reports Delo. The former took over the latter last summer for EUR 30 million. The Amis brand will be maintained for now for the fixed network services, while the long-time director of Amis, Bostjan Kosak, becomes an executive director of Si.mobil. The new unified company provides a comprehensive range of fixed and mobile telecommunications and other services.

Just In

10:17

Digital Edge expands leadership team in India, appoints CEO

10:16

Peru launches PEN 1.3 bln Amazon connectivity projects

10:06

Elisa Industriq brings sedApta software to Sweden

09:58

Oman TRA starts 6G preparations

Commentary

11 FEB 12:29

Odido shareholders face tricky exit after abandoned IPO

2 FEB 13:49

KPN results show little bother from the competition

2 JAN 13:21

Open Dutch Fiber's new management team takes up turnaround challenge

15 DEC 2025 13:56

Video market set for slower growth ahead

Background

5 APR 23:40

The week in telecoms: Free goes all-in on roaming, AT&T tries FMC innovation and Starlink gets bigger

29 MRT 22:46

The week in telecoms: Italy brings back PTT, US bans foreign routers and social media on trial

23 MRT 00:38

The week in telecoms: OFC and Nvidia events drive data centre networking talk, Orange debuts full French office stack

16 MRT 00:25

The week in telecoms: Pakistan ready for 5G, Google exits FTTH market and Canal Plus works on pay-TV turnaround

Complete profile

Before downloading the whitepaper, we would like to ask you to complete your profile with company and position. After confirming you will receive the white paper.