Sprint launched the first ad in its new customer-centric campaign, 'Works for me.' With this campaign, the operator wants to prove it is committed to creating a brand experience that works for all its customers.
'Sprint unlimited,' which will be showcased in Sprint’s newest ad called 'Brent & Uncle Phil, is the first offer that is in line with this commitment, the company said in a press release. The initial ad promotes the pricing of the 'Unlimited' plan. Sprint also believes its 'Unlimited freedom' tariff plan is the plan that every customer can count on. That's why it made this plan its primary one from 7 April.
Ad agency Droga5 New York was picked by Sprint for its new national advertising campaign.
