
Twitter reported an average 218.3 million monthly users in the second quarter, up 44 percent from a year earlier. Almost a quarter (49.2 million) were in the US, up 35 percent year-on-year, while users in the rest of the world were growing faster, up 47 percent to 169.1 million.
The company said a good measure of its ability to monetise the service is the amount of revenue generated from each user viewing a timeline on the site or apps. This rose to USD 0.80 in ad revenue per 1,000 views in the second quarter, an annual increase of 26 percent. Around two-thirds of its ad revenue comes from mobile services.
For the purposes of fixing a fee for the IPO filing, Twitter estimated it will raise USD 1 billion in the offering. It said it will use the proceeds to help fund general operating costs and an estimated USD 225-275 million in capital expenditure this year. The listing also aims to create a public market for its stock and open up the public market for future fundraising. The company said it does not intend to start paying dividends.