Verizon Communications will this summer introduce Oath, a new division that will combine its AOL unit with Yahoo’s internet operations, according to a tweet from AOL CEO Tim Armstrong. The new unit will oversee more than 20 brands reaching more than a billion consumers, Armstrong said.
No further details were given about the plan or the name. Business Insider reported that a branded campaign would be launched in the coming weeks. It is unclear if the AOL and Yahoo brand names will be kept. Verizon and Yahoo declined to comment further.
Verizon is buying Yahoo’s assets for USD 4.48 billion, after acquiring AOL in 2015. Yahoo will be renamed Altaba after the sale.
