YouTube to launch pay-per-view video service - report

News Broadband Global 30 AUG 2010
YouTube to launch pay-per-view video service - report
YouTube is in negotiations with Hollywood movie studios to launch a global pay-per-view video service by the end of 2010, people familiar with the matter told the Financial Times. Google will use its search technology and YouTube to direct viewers to the new service, which is likely to launch first in the US, with other countries added over time, the paper's sources said. Negotiations have been ongoing for several months, but have taken on greater urgency in recent weeks. Viewers will stream rather than download the films and pay about USD 5 for newer titles. The movies would be available at the same time as their release on DVD and on Apple's iTunes store and Amazon.com. YouTube said it had been beta-testing a film rental service since January.

Categories:

Internet

Companies:

Apple,  Amazon,  Google,  YouTube

Regions:

Global

Tags:

Launch, Portals / social media, Consumer, Pricing

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