Huawei signs global partnership deal with Arsenal FC

Nieuws Mobiel Verenigd Koninkrijk 17 JAN 2014
Huawei signs global partnership deal with Arsenal FC
UK Premier League football club Arsenal FC has announced a new partnership with Huawei that will see the Chinese company become the official smartphone partner of the club on a worldwide basis. The deal runs until the end of the 2015/2016 season. The partnership will see global collaboration between the two brands, with Arsenal's officials and players taking part in Huawei's communication and promotional activities both in the UK and overseas. The partnership will also include exclusive offers, content and brand presence during Arsenal matches, as well as through the Club's digital and social media platforms.

Categories:

Mobiel

Companies:

Huawei China

Regions:

Wereld

Countries:

Verenigd Koninkrijk

Tags:

Company, Consumer, Client, Marketing - Branding

Related Articles

VERENIGD KONINKRIJK 22 SEP 2014

Huawei head of consumer devices in UK, Ireland, steps down

Huawei has announced that the executive vice president for consumer devices in the UK and Ireland, Mark Mitchinson, will leave the company on 30 September, after over three years in the job. A Huawei spokesman told Mobile Today that Mitchinson has not taken up a role with a competitor. He added that no appointment had been made to replace him yet and that internal and external candidates were being considered.

FRANKRIJK 6 APR 2014

Huawei signs PSG sponsorship deal

Chinese telecom equipment and handset maker Huawei has signed a three-year, EUR 3.9 million sponsorship deal with French football club Paris Saint-Germain, Le Figaro reports. Huawei will advertise at Parc des Princes stadium and in official PSG stores as well as supplying the club with smartphones and tablets. The company seeking to build its reputation in Europe, previously signed sponsorship agreements with London team Arsenal, the Spanish football championship, and Dortumund and Bayern Munich in Germany.

MIDDEN-OOSTEN 3 APR 2014

Huawei launches GCC campaign with Spanish football league

Huawei has launched a regional campaign aimed at rewarding UAE football fans with the opportunity to see their favorite team live in Spain as part of its new global partnership with the official football league, Liga de Futbol Professional (LFP). This campaign, which launches from all major retail channels on 25 March, will offer fans across the UAE the chance to win a grand prize of a trip to Spain to watch a LFP football game with each purchase of a Huawei smartphone. Consumers will then be directed to co

WERELD 23 FEB 2014

Huawei unveils first wearable, new tablets at MWC

Huawei unveiled its first wearable mobile device at the Mobile World Congress. The TalkBand B1 is a combination Bluetooth headset and "smartband" to track a user's movements and sync with a smartphone. The TalkBand allows users to track time spent on activities and progress with goals, including steps taken, miles covered and calories burned. They can also record how long and how well they sleep and set various alarms and nap functions to improve rest periods. The 26g band is 14.6mm thick and features a ben

VERENIGD KONINKRIJK 20 JAN 2014

Huawei tekent wereldwijde sponsorovereenkomst met Arsenal

Huawei heeft een nieuwe overeenkomst met de Britse voetbalclub Arsenal bereikt waardoor het Chinese telecombedrijf 'official smartphone partner' wordt. Het contract loopt tot het einde van seizoen 2015/2016. Onder de voorwaarden zullen officials en spelers van Arsenal deelnemen aan promotionele activiteiten in zowel het Verenigd Koninkrijk als daarbuiten. Ook zullen exclusieve aanbiedingen en content beschikbaar komen tijdens wedstrijden van Arsenal.

Just In

16:42

SLT-Mobitel launches 5G network in Sri Lanka

16:19

Dialog Axiata launches 5G network, connects 1.5 million subscribers

15:56

UK govt to ban AI-enabled nudification apps to protect women, girls

15:42

3 UK launches last-minute Christmas sale

Commentary

13:56

Video market set for slower growth ahead

11:38

Netflix buys Warner Bros to deepen content catalogue

11:11

KPN's mixed performance in Q3 raises questions for strategy day

15:26

Stock markets breaking records but what happened to Odido's IPO plans?

Background

01:04

The week in telecom: Wi-Fi bolt-ons take off to boost broadband growth, video market works on consolidation

01:39

The week in telecom: Netflix wins bidding for Warner Bros, Apple poaches new execs, Samsung debuts trifold

13:51

Proximus vs. Telenet: Proximus performs better in Q3 while Telenet uses up cash

14:16

Proximus Domestic still struggling with low margins

Complete profile

Before downloading the whitepaper, we would like to ask you to complete your profile with company and position. After confirming you will receive the white paper.