
Sony Mobile takes over sponsorship of UEFA Champions League

Sony Computer Entertainment Europe and Sony Mobile Communications announced a deal for naming rights in the UEFA Champions League. They become the official partner of the European football league for three seasons, from 2015 to 2018. This includes the Super Cup 2015, 2016 and 2017, the UEFA Women's Champions League Finale and the UEFA Youth League Finals. PlayStation was already the official gaming partner of the UEFA Champions League, while HTC was previously the mobile phone partner of the league.
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