UPC Ireland to adopt Virgin Media brand

News Broadband Ireland 28 AUG 2015
UPC Ireland to adopt Virgin Media brand
Cable operator UPC Ireland has confirmed that it will adopt the Virgin Media brand. All operations, products and services will move to the new brand, with further details to be announced in due course. The Irish company became part of Liberty Global's UK subsidiary, Virgin Media, in December 2014. Virgin Media CEO Tom Mockeridge said there were exciting plans in the pipeline to step up competition for consumers. 

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