
The report focuses on eleven main topics:
- Device penetration & connectivity
- Premium TV channels
- SVOD penetration
- AVOD penetration
- TVOD popularity
- Purchase
- Viewing behaviour
- Cord cutting
- Non-traditional viewing
- Apps
- TCO and subscription fees
The report answers questions such as:
- How can I best target youngsters with video-related content?
- How many people have TVs that are connected to the internet?
- How many minutes do older people watch live television each day?
- How do Videoland subscribers differ from those who subscribe to Netflix (age, broadcast provider, type of household and income)?
- How many people are interested in a Fox Sports subscription?
In the report the following premium channels and OTT video services are included: Netflix, Disney+, Film1, Apple TV+, Ziggo Sport Totaal, FOX Sports, NLziet, Videoland, Amazon Prime, Ziggo Movies & Series ((X)L), Eurosport Player, Cinetree, Pathé Thuis, iTune, Google Play Store, Moviemaxx, Mubi, RTL XL, NPO Plus and KIJK.