French operators try new strategies to restore revenue growth in four-player market

Tuesday 21 June 2016 | 12:23 CET | Author: Marion ter Welle | Background
After the turmoil of the past year the French mobile operators are now focusing on how to survive and grow in a market with four operators. Orange and SFR are rolling out extra services which can be taken as part of a plan as well as separately, some of which are even open to non-customers. The smaller players Free and Bouygues Telecom are focusing more on winning customers by enhancing their current mobile plans, offering promotions and extras as part of the higher-end plans.

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Categories: Mobile & Wireless
Companies: Arcep / Bouygues Telecom / Free Mobile / Orange / SFR
Countries: France
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