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Wireless

3 Italia censured for 'misleading' iPhone 11 ad campaign

Thursday 19 December 2019 | 09:20 CET | News
Italy's self-regulatory advertising watchdog IAP has censured Wind Tre's 3 Italia for its recent advertising campaign regarding the iPhone 11 handset following a complaint from Iliad Italia. The IAP upheld Iliad's allegations that the ads misleadingly led consumers to believe that they could acquire the iPhone 11 "at zero advance" without any downpayment or limitations when very strict conditions were in fact applicable. These included signing up to a mobile plan, setting up a loan with a consumer credit company with 29 monthly instalments plus a final payment and purchasing only certain

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Categories: Mobile & Wireless
Companies: 3 Italia / Iliad / Wind Tre
Countries: Italy
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