85% MobiTV viewers watch more TV at home after signup

Friday 29 February 2008 | 15:07 CET | News
Nine percent users watch MobiTV in their office or home with a watching apparatus, according to mobile television advertising and viewership data released by MobiTV. 43 percent of parent users utilise the MobiTV service to entertain kids in the car. 67 percent of users have shown the MobiTV service at a party or other social gathering. 85 percent of MobiTV's users say they watch more TV at home since signing up for the MobiTV service. MobiTV reaches 3 million adult viewers between the ages of 18 and 49, who subscribe to more than fifty live TV channels and/or digital music. MobiTV users

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Categories: Mobile & Wireless
Companies: MobiTV
Countries: World
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