Almost all Dutch watch online video - study

Friday 1 July 2016 | 11:43 CET | News
Almost all Dutch consumers watch online video, according to a Video Metrix study by Comscore. In addition to watching more video, they are using more platforms and screens to consume video. The total number of viewers increased 16 percent from November 2015 to April 2016. The sites YouTube, Vimeo and Vevo accounted together for 70 percent of all videos viewed in April. Around 16 percent of all the videos viewed were ads, with sports, games and health videos featuring the highest share of ads. In total 494 million ads were shown in online videos in the Netherlands in April, and each viewer

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Categories: Internet
Companies: Netflix / Vevo / Vimeo / YouTube
Countries: Netherlands
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