Amazon plans original TV series for Indian market

Wednesday 14 December 2016 | 13:02 CET | News

Amazon has launched the Amazon Prime Video platform in India, as part of a global rollout, and said it plans to also produce original content for India. 

Prime members in India can now access a selection of Bollywood and regional Indian blockbusters, Hollywood movies and US TV shows, kids’ programming and Amazon Original Series. In addition, Amazon announced it has started production of new Indian Amazon Original Series featuring top Indian talent and filmmakers, which will also be available exclusively for Prime members.

With the launch of Prime Video, Amazon Prime members in India will be able to access unlimited streaming video, ad-free and on-demand, at no additional cost to their INR 499 annual Prime membership, the equivalent of INR 41.50 per month. To sign-up for a 30-day free trial of Prime membership, customers can visit the PrimeVideo website or download the Amazon Prime Video app.

Amazon has started production of multiple new Indian Original Shows featuring Indian creators and talent, exclusively for Amazon Prime Video. The Amazon Original Indian Series will include genres such as drama, comedy, psychological thriller, biopics, period/action, mythological/fantasy, sports drama and political satire.

Amazon also announced collaborations with authors, producers, writers and directors to develop several new series. The list includes Sujoy Ghosh and Hyunwoo Thomas Kim (Kross Pictures India), Ali Abbas Zafar, Himanshu Kishan Mehra, Sanjeev Gupta (Offside Entertainment), Rajat Arora (Funk Ur Blues), Karnesh Sharma and Anushka Sharma (Clean Slate Productions) and Navdeep Singh, Sudip Sharma, Tarun Tejpal, Raj Kumar Gupta (Raapchik Films), Pritish, Rangita and Ishita Nandy (Pritish Nandy Productions), Amit Kumar and Asif Kapadia (Fission Features), Aaradhana Bhola, Vidyuth Bhandary Tony and Diya Singh (Fremantle Media), Amritpal Singh Bindra and Anand Tiwari (Still & Still Moving Pictures).

In addition to new Indian Original Series, Prime members will also have access to the global Amazon Original Series from the US. Bollywood and regional blockbusters will premiere exclusively on Amazon Prime Video within a few weeks after their theatrical release. Many US TV shows will be available first on Amazon Prime Video day after US broadcast. Various movies and TV shows will be available from top Indian and international studios including, Yash Raj Films, Dharma Productions, T-Series, Excel, Warner, Paramount, CBS, Everest, SVF, Green Gold, TV Asahi, Lionsgate, NDTV, CBeebies and more.

Prime Video will offer 2016’s top Indian and Hollywood blockbusters including Sultan, Kabali and Batman vs Superman; Dawn of Justice; top US TV shows like Mr. Robot, The Night Manager, Lethal Weapon, among other popular shows like The Good Wife and Two and a Half Men; top kids shows like Doraemon, Chhota Bheem and Oggy & the Cockroaches; top Indian shows like Taarak Mehta Ka Ooltah Chashmah, CID and Crime Patrol; and top stand-up shows from comedians like AIB. In addition to English and Hindi, Prime Video will also offer regional movies in Tamil, Telugu, Bengali and Marathi, including Kaashmora, Theri, Killing Veerapan, 1 – Nenokkadine, Khawto, and Family Katta.

Amazon Prime Video delivers subtitles and multi-language audio support, X-Ray to learn more about a video, Continuous Play to watch TV episodes back-to-back, parental controls to set viewing restrictions, and Amazon’s search and recommendation algorithms.

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