
Amazon will join the Zigbee Alliance's board of directors. Amazon said it looks forward to working with the organisation and its members to contribute to open standards for device interoperability that benefit its mutual customers.
Other companies that joined the organisation include Comcast, Huawei, Ikea, Legrand, Schneider Electric, Signify (formerly Philips Lighting), Somfy, and Samsung SmartThings. Like them, Amazon chose to design and introduce devices based on the Zigbee Alliance’s wireless standards. For instance, Amazon devices including the Echo Plus and new Echo Show feature a built-in smart home hub that easily connects to Zigbee-based light bulbs, door locks, sensors, and more. Now, customers can benefit from Frustration Free Setup and quickly connect new Zigbee products by simply saying “Alexa, discover my devices.”