Apple hires Amazon Fire exec for TV business

Nieuws Breedband Wereld 8 FEB 2017
Apple hires Amazon Fire exec for TV business
Apple has hired Timothy D. Twerdahl, the former head of Amazon’s Fire TV unit, as vice president in charge of Apple TV product marketing, Bloomberg reports. Twerdahl joined Apple this month, a spokesman for the iPhone maker said. He had been general manager and director of Amazon’s Fire TV business since 2013, according to his LinkedIn profile. 

At Apple, Twerdahl reports to Greg Joswiak, vice president in charge of marketing for the iPhone, according to a person familiar with the matter. Twerdahl replaces Pete Distad, who will switch to leading Apple’s content deal efforts. Distad joined Apple in 2013 after serving as a senior vice president of content distribution at video streaming service Hulu. 

Prior to his time at Amazon, Twerdahl was an executive at Netflix and later a vice president in charge of consumer devices at Roku.

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Internet

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Consumer devices

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