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Broadband

Apple TV Plus could gain foothold in Nordic region thanks to strong Apple TV take-up - report

Wednesday 3 April 2019 | 13:23 CET | News
Swedish consultancy Mediavision speculates that Apple will have a greater impact on the video streaming market of the Nordic region than it has on music streaming or payments there. Apple Music had only a 4 percent share of the market last autumn in Sweden, where Spotify dominates, and Apple Pay was used by just 1 percent of people there in 2018. However, there were about 1.6 million Apple TV households in the Nordic region last year, paving the way for its new Apple TV Plus streaming service.

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Categories: Internet
Companies: Apple / Spotify
Countries: Scandinavia / Sweden
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