German media giant Axel Springer has revealed that it took part in a round of funding for augmented reality company Magic Leap. The company headquartered in Florida develops its own patented technology that integrates digital objects in real world environments, including its Magic Leap One headset, a combination of a mixed reality eyewear and lightweight wearable personal computer that was unveiled in December. Magic Leap’s first product, which is designed for creators and content developers, will ship later on this year.
Axel Springer said it’s investing an undisclosed amount in Magic Leap through its Axel Springer Digital Ventures division with the aim of actively participating in innovative technologies that have the potential to present journalistic content and classifieds in new formats and environments.
