Beats looks to bundle music service with mobile - report

Wednesday 10 July 2013 | 17:52 CET | News
Beats Electronics has begun discussions with a number of wireless carriers, including AT&T, to bundle Beats music with their mobile services, according to several people knowledgeable with talks, according to BillboardBiz. No deals have been struck and negotiations are still in their exploratory stage, sources said. For Beats, partnering with a mobile carrier will enable it to integrate monthly fees with carrier bills, making it easier for consumer to pay for music service and decreasing their potential to cancel the service. Carriers such as AT&T can also leverage their existing

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Categories: Mobile & Wireless
Countries: United States
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