Belgian media companies and pay-TV distributors join up on targeted advertising

Wednesday 14 October 2020 | 16:56 CET | News
SBS Belgium, DPG Media, IP Belgium and RMB will, together with Telenet and Proximus, further roll out targeted TV advertising on a nationwide basis. Advertisers can target specific households via the set-top box. 

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.


Already registered?

Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Categories: Broadcast & Satellite / Internet
Companies: DPG Media / Proximus / SBS / Telenet
Countries: Belgium
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Belgische mediabedrijven en distributeurs rollen addressable TV advertising landelijk uit

Published 14 Oct 2020 12:25 CET | Belgium
SBS Belgium, DPG Media, IP Belgium en RMB gaan samen met Telenet en Proximus addressable TV advertising nationaal verder ...

Proximus inks targeted TV advertising deal with RMB for French-speaking Belgium

Published 12 Dec 2019 14:57 CET | Belgium
Proximus has inked an agreement with RMB (Regie Media Belge) for the use of targeted TV advertising. From the first quarter of ...

Calendar   /   Industry Events

23 Nov Cellcom Israel Q3 2020
23 Nov Naspers H1 results
24 Nov Analog Devices fiscal Q4
24 Nov Xiaomi Q3 2020
24 Nov VMware fiscal Q3
24 Nov Dell Technologies fiscal Q3
24 Nov KPN Strategy Update 2020
24 Nov SD-WAN & SASE Summit
25 Nov Partner Communications Q3 2020
26 Nov Telekom Malaysia Q3 2020
26 Nov Axiata Q3 2020
26 Nov Megafon Q3 2020
30 Nov Zoom Video Communications Q3 2020
30 Nov NexTV Series MENA
::: More Calendar Items