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Channel 4 creates TikTok Paralympics hub; promotes audio description with ad takeover

Wednesday 25 August 2021 | 09:56 CET | News
UK broadcaster Channel 4 has teamed with TikTok to create a bespoke Paralympics Hub on the platform for UK audiences. It is also launching an audio described ad-break takeover to give viewers an insight to living with visual impairment.

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Categories: Broadcast & Satellite / Internet / Mobile & Wireless
Companies: BT / Channel 4 / Experian / TikTok / Virgin Media
Countries: United Kingdom
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