0
General

Deutsche Telekom named 2nd most valuable German brand

Wednesday 18 February 2015 | 09:58 CET | News
Deutsche Telekom has recorded the highest brand value in its history, at USD 31.1 billion, according to the Brand Finance Global 500 ranking. This result makes the company the most valuable telecommunications brand in Europe and the most valuable German brand in the world after BMW. The top ranking was explained by Deutsche Telekom's successful relaunch of its umbrella brand and sustainable investments in Europe in its brand identity, as well as in innovation, network quality and customer service. Apple remains uncontested as the most valuable brand across the globe, followed by technology

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.

Subscriptions

Already registered?



Categories: General
Companies: Apple / BMW / Deutsche Telekom / Google / Microsoft / Samsung
Countries: Germany
::: add a comment

Add comment

Please login or register to leave a comment.

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Related

DeTe wins international Customer Experience Award

Published 01 Oct 2015 10:07 CET | Europe
Deutsche Telekom has won first place in the 'international business' category for its International Customer Contact Analysis ...

German group calls for more sustainable telecoms products

Published 09 Sep 2015 14:38 CET | Germany
The German Environmental Relief (DUH) group demands a radical transformation by telecoms manufacturers and distributors in light ...

Deutsche Telekom launches 'We connect Europe' ad campaign

Published 07 May 2015 17:41 CET | Europe
Deutsche Telekom is launching a new media campaign in 12 countries under the slogan 'We connect people in Europe!'. The ...

Telekom Deutschland revenues up 1.6% in Q4

Published 26 Feb 2015 11:12 CET | Germany
Telekom Deutschland reported fourth-quarter revenues up 1.6 percent from a year earlier to EUR 5.72 billion. Adjusted EBITDA ...

Deutsche Telekom targets annual revenue growth of 1-2%

Published 26 Feb 2015 08:32 CET | Europe
Deutsche Telekom has forecast organic revenue growth of 1-2 percent per year for the period 2015-2018, led by continued growth at ...

DT teams up with Airbnb and offers EUR 30 vouchers

Published 25 Feb 2015 13:12 CET | Europe
Deutsche Telekom has entered a collaboration with accommodation sharing app Airbnb. From this spring, the app will be ...

Eight of world's top 10 brands are telecom related

Published 19 Feb 2015 16:36 CET | World
Eight of the world's ten top brands are telecom-related companies, according to the annual Global 500 report from Brand Finance. ...

Deutsche Telekom increases market value by 27% in 2014

Published 13 Jan 2015 11:08 CET | Germany
Deutsche Telekom increased its market value by 27 percent to EUR 10.4 billion in 2014, according to trade magazine Horizont's ...

Telekom adds 316,000 mobile customers in Germany in Q3

Published 06 Nov 2014 10:01 CET | Germany
Deutsche Telekom reported third-quarter revenue in Germany down 1.5 percent year-on-year to EUR 5.587 billion. Adjusted EBITDA ...

Telekom adds 220,000 fibre optic customers in Germany in Q1

Published 08 May 2014 14:59 CET | Germany
Deutsche Telekom added 551,000 mobile contract customers in Germany in Q1 2014. Alongside customers gained in business with ...





Calendar   /   Industry Events

28 Jan Telia Lithuania Q4 2021
28 Jan Telia Company Q4 2021
28 Jan MTN Nigeria Q4 2021
28 Jan SK Hynix Q4
28 Jan Charter Communications Q4
31 Jan KPN Q4 2021
31 Jan NEC fiscal Q3
31 Jan Cirrus Logic Q3
31 Jan NXP Semiconductors Q4 2021
31 Jan Harmonic Q4
01 Feb Tele2 Q4
01 Feb Vantage Towers fiscal Q3
01 Feb Vodacom fiscal Q3
01 Feb A10 Networks Q4
01 Feb EA fiscal Q3
01 Feb Alphabet Q4 2021
01 Feb Tele2 Q4 2021
01 Feb AudioCodes Q4 2021
02 Feb Softbank fiscal Q3
02 Feb Meta Q4 2021
02 Feb Spotify Q4 2021
02 Feb Maxlinear Q4 2021
02 Feb Cognizant Q4 2021
02 Feb 8x8 Q3
02 Feb Aviat Networks fiscal Q2
02 Feb Sony fiscal Q2
02 Feb Netgear Q4 2021
02 Feb Qorvo fiscal Q3
02 Feb T-Mobile US Q4
02 Feb A10 Networks Investor Day
::: More Calendar Items