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Digita runs opinion poll pilot via hybrid TV

Monday 12 June 2017 | 12:10 CET | News
Finnish broadcaster Digita said it has tied up with market research company Taloustutkimus to look at how hybrid television could be used for surveys, look at its penetration in Finnish households, and find out users' opinions on the service. They have run a pilot with 93 participants, and most of them took a positive view of the idea.

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Categories: Broadcast & Satellite
Countries: Finland
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