Disney+ postpones India launch on coronavirus outbreak

Nieuws Video India 23 MAR 2020
Disney+ postpones India launch on coronavirus outbreak
Disney+ will not launch in India on 29 March, due to the novel coronavirus outbreak, Financial Express reports, citing a Hotstar statement. At the beginning of February, Disney+ announced plans to go live in India through pay-TV provider Hotstar on 29 March. Disney+ was expected to launch in India in conjunction with the start of the IPL 2020, but since that has been delayed due to coronavirus, Hotstar has decided to postpone the service’s launch as well. The Disney+ India launch has now been delayed ‘indefinitely’.

“We recently announced that Disney+ would launch in India through the Hotstar service in conjunction with the beginning of the Indian Premier League cricket season. Given the delay of the season, we have made the decision to briefly pause the roll-out of Disney+ and will announce a new revised premiere date for the service soon”, said Uday Shankar, president of The Walt Disney Company Asia Pacific.

Hotstar earlier tested the service with a limited beta release, allowing Hotstar Premium (and VIP) users to access ‘all’ Disney+ content in India ‘briefly’ at no extra cost. The beta testing of Disney+ has since been closed.

“A limited release of the beta version of the Disney+ Hotstar app is currently being tested with a small number of consumers, in preparation for the full-fledged app launch on 29th March”, a Hotstar spokesperson said at the time.

The beta test went live on 11 March in India, three weeks before Disey+’s planned official launch on the local market. Hotstar had been silently updating its app and logo ahead of Disney+ India launch and both the things were updated briefly during the beta test. Hotstar had rebranded the app as Disney+Hotstar – with Disney+ content resting inside a separate tab in the Hotstar app for both iOS and Android.

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