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Estrella Media to monetise streaming TV platforms with Google Ad Manager

Tuesday 4 May 2021 | 13:11 CET | News
Estrella Media, a Spanish-language media company, has selected Google Ad Manager for monetising its live and on demand streaming TV platforms. Free ad-supported streaming TV (FAST) platforms will span across connected TV, gaming consoles, mobile, and online beginning with the EstrellaTV and Estrella News channels streaming live on multiple partner apps and on demand at estrellatv.com and on Estrella Media's multi-channel network on YouTube. Plans are in the works for further expansion in the near future.

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Categories: Broadcast & Satellite
Companies: Google
Countries: United States
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