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Eurosport to invest further in cycling as viewer numbers rise 26%

Tuesday 26 September 2017 | 13:47 CET | News
Eurosport has committed to invest in its coverage of cycling after announcing soaring viewing figures for the sport's flagship events in 2017. The company's coverage of cycling's Grand Tours – the Giro d'Italia, Tour de France and Vuelta a Espana – saw a 26 percent increase in average live audience numbers versus 2016, with the recent Vuelta a España alone enjoying an average live audience of 1.3 million, a 46 percent increase on the previous year.

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Categories: Broadcast & Satellite
Companies: Eurosport
Countries: Europe
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