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Facebook loses users among UK's younger audiences

Monday 12 February 2018 | 13:22 CET | News
Facebook is losing end-users among teens and young adults, according to eMarketer's report on UK digital users. Overall, the number of total Facebook users in the UK will reach 32.6 million in 2018. While Facebook still stands well ahead of Instagram, Snapchat and Twitter in terms of overall user numbers, the drop among younger age groups suggests that its rivals are taking some of the share. Snapchat is Facebook's biggest rival when it comes to younger audiences as its interactive features appeal more to teens.

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Categories: Internet
Companies: Facebook / Instagram / Snapchat / Twitter
Countries: United Kingdom
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