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Facebook Watch invests in European celebrity-hosted shows, partners with M6 in France

Thursday 17 October 2019 | 14:44 CET | News
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Facebook announced a new content push to attract viewers to its Watch platform in the UK, France, Germany, Spain and Italy. The initiative will help fund shows hosted by celebrities who have established communities on Facebook. To this end, the company has facilitated partnerships between digital publishers and personalities such as British singer Conor Maynard, German rapper Eko Fresh, and Italian writer Roberto Saviano. The original content will be generally shown in weekly episodes of 4-10 minutes in length.

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Categories: Internet
Companies: Facebook / M6
Countries: Europe / France
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