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Wireless

fashiontv, NEC to launch fashion-related mobile advertising

Thursday 20 February 2014 | 17:33 CET | News
Internationally broadcast television channel specialising in fashion, fashiontv and NEC have announced a global collaboration on a fashion-related advertising service based on image recognition features of smartphones. Beginning 20 February, the two companies will successively launch "fashiontvscreen," a smartphone application that features free-of-charge fashion-related content services and advertising services for businesses in twenty-three countries and regions. fashiontvscan allows users to view videos and related news stories on the latest in fashion and the app recognises images, photos

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Categories: Mobile & Wireless
Companies: NEC
Countries: World
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