French operators join group demanding changes to ePrivacy rules

Thursday 8 March 2018 | 11:48 CET | News

Bouygues Telecom, Orange and SFR have joined a group of 50 companies and associations urging European and national policy-makers to review the EU draft ePrivacy legislation. The main message of the letter from the group is that the proposed new ePrivacy rules would have many negative side effects, threatening innovation and the development of European start-ups. In addition, they would reinforce already dominant global players in the data economy.

Among the other objections, the proposed changes to the rules covering electronic communicatons would fail to take into account the complex value chain of digital advertising and they would target specific sectors, such as machine-to-machine, instead of trying to be as technology-neutral as possible. 

Other signatories to the letter include press and publishing associations from a number of EU countries and internet companies such as Criteo and Zalando. 

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